Purpose | Content to post
Prioritize sharing your personal side on social media within your real estate business; this approach builds relationships, leading to referrals and increased business opportunities.”
What are your hobbies outside your Realtor role?
Reading, traveling, playing golf? Share these activities on social media.
Travel
Whether it’s a recent trip, favorite from years past or a dream destination, post about it!
Holidays
Don’t just share a generic graphic your brokerage gave you. Show what you’re doing for Halloween, Memorial Day, Thanksgiving, whatever it may be.
Recommended Reading & Listening
Just finish a great book or been drawn into a fantastic podcast? Tell people about it and as them to recommend some of their favorites.
Throwback Photo
Share a photo from when you were a child. Especially if you grew up in the community you now work in as a real estate agent. It will create an even closer connection.
Share a DIY Project
Remodeling or working on a few repairs around your own house? Let’s see it!
Conclude with an inviting call-to-action,
Encouraging readers to start sharing their personal stories. For example, “Start weaving your personal tales into your professional narrative today and watch your client relationships flourish.
